Since the beginning of the 21st century, the number of gifting ideas that have come into fashion and faded away is countless, all except one idea. The T-SHIRT is by far the greatest gifting idea of the 21st century and will continue to remain so.

Research has shown that 76.1% of consumers given a promotional item could recollect the brand name of a company while only 27% remembered an online ad. A T-shirt with a logo on it does the job of a tireless salesman, only more effectively. While t-shirts may cost more per unit in comparison to Internet Marketing or online ads/print ads, the chances of your business taking off or being recognised are way higher when you give away gifts. Statistics show that garments constitute to 40% of all promotional businesses in the US. And so who doesn’t love a well made a free t-shirt? The consumers who choose to wear the t-shirt then help further your brand name and visibility.

What is a T-SHIRT? It is not just a piece of clothing that seven billion people wear on a daily a basis, but it is far more than that. When you pick up a T-SHIRT, there are several things that you take into consideration, the size, the fit, the styling, the branding of logos and the colour. All of these aspects contribute to the T-SHIRT and work collectively. To put it in the most cliched way, you can say that the T-SHIRT is a canvas and one is free to paint to their heart's content on it. The T-SHIRT is the only product that is available in every imaginable colour possible and so when I say it is a canvas it genuinely is. When picking out a T-SHIRT we notice that genuine thought goes into the process of selection, you don’t just pick up a T-SHIRT without looking at all the aspects of it for it is to be your canvas for the promotion of your brand.